Compliance Monitoring

The problem

Affiliate networks sit between advertisers and the agencies running traffic. Networks promise advertisers that their affiliates will run compliant ads and landing pages — no unauthorized health claims, no fake endorsements, no misleading content. But at scale, tracking what every affiliate is actually running across every traffic source is impossible manually.

Advertisers face a different problem: verifying that the leads and orders coming from affiliate traffic are legitimate and high-quality. Bad leads mean chargebacks, refunds, and damaged brand reputation — but the issues often aren’t caught until the damage is done.

How it works

Compliance Monitoring automates what compliance teams currently do manually (or don’t do at all).

For networks, the system scans affiliate creatives and landing pages continuously. It checks against compliance rules — brand guidelines, prohibited claims, content policies — and alerts when violations are detected. A centralized dashboard shows compliance status across all affiliates, making it possible to manage compliance at scale.

For advertisers, the system monitors incoming lead and order quality from affiliate traffic. Automated checks flag suspicious patterns (unusual conversion rates, geographic anomalies, quality metric drops) before they compound into chargebacks or relationship damage.

Both systems generate audit trails. When an advertiser asks “are your affiliates compliant?” or when a network needs to prove enforcement, the data is there.

Who this helps

• Affiliate Networks who promise advertisers compliance monitoring but can’t track thousands of affiliates manually — this is the primary use case
• Advertisers who need automated verification of lead quality and order quality from affiliate traffic channels
• This product is not for affiliate marketers directly — traffic source compliance is between the marketer and the platform