Operational Consultation

What this is

Not a generic marketing consultation. Not a strategy deck full of frameworks you’ll never use. This is an operational audit by engineers who built the tech behind $300k+/month affiliate operations for 10+ years — and who built the systems to fix every problem they found.

We’ve helped clients through profit collapses from single-offer dependency, compliance shutdowns that killed revenue overnight, and the slow bleed of manual processes eating headcount. We’ve also recovered from all of them.

What we cover

Operational Audit

We map your operation: traffic sources, tracker setup, campaign workflows, creative management, reporting cadence, team structure. We identify the bottleneck that’s costing you the most — in money, time, or risk.

Process Automation Mapping

We mapped 68 distinct operational processes in a client operation. 40% were manual, 38% partially automated, 12% required human judgment. We’ll do the same for yours and prioritize what to automate first.

Crisis Management Playbook

We helped a client navigate a code red — a 60% profit collapse — recovering to an all-time record within 5 weeks. The playbook includes: how to declare a crisis, how to allocate team effort, cut thresholds to apply immediately, offer rotation protocols, and budget reallocation frameworks.

Offer Diversification Strategy

Single-offer dependency is the most common profit killer in affiliate marketing. We’ve seen it happen with 45-70% of profit concentrated in one offer. The diversification strategy includes concentration risk monitoring, testing velocity targets, and automated alerts.

Media Buying Methodology Review

Cut/scale decision frameworks, EPV optimization methodology, placement-level analysis, warmup window protocols, and testing velocity benchmarks. Based on what actually worked in production, not theory.